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About Us

Directional-htl was founded in 2005 by Mark Hoare, a hotel industry lifer with deep experience in hotel operations, management and technology.

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Due to its strong standing in the industry, the firm is able to draw upon an impressive roll-call of Associates and industry experts who augment our Partners and provide highly specialized insight and services for our clients.

Services

Directional-htl offers depth and expertise in numerous practice areas relative to hospitality, travel, business, technology and marketing, typically blending the disciplines to ensure the best possible outcome for our clients. 

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A core business strategy of the firm is bridging the gap that so often exists between technology, operations and marketing. 

Connect with Us

WE ARE HERE TO HELP YOU DRIVE CHANGE...

TOGETHER WE WILL SHAPE THE FUTURE.

 

 

TEL:

+1 (770) 675-9930

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EMAIL:

dpark@directional-htl.com

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Insight
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Lobby Tech.

      ...what goes around comes around!

 

Being somewhat of a romantic when it comes to hotels, especially the Grand hotels, I was captivated recently when leafing through a copy of Bradshaw’s Continental Railway Guide, the 1913 edition. This print publication transports us back to the halcyon days of steam-driven railways journeys that granted the well-to-do access to virtually any place of interest in Europe. From natural spa resorts, Riviera beaches, alpine heights, to every grand European capital.

Our Expertise
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"We know why you stay!"

      ...or do we?

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One of the most successful and award winning travel industry advertising campaigns of recent years belongs to American Airlines who claim “We Know Why You Fly!”.  The premise of the campaign is to instill a sense of kinspersonship and recognition. Not only recognition of the individual, but also of their [your] differing travel motivations and the needs driving why a particular trip is being taken.

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© 2019 by directional-htl llc. 

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